Branding Design Package for Par Paradise: A Bold, Fresh Launch in Charleston

Branding Design Package with Custom Website

See how a custom branding design package helped Par Paradise launch a bold golf lounge in Charleston with stand out branding and site design.

Tropical brand design package | Jen Gen Creative

Branding & Website Design Package for Par Paradise: Launching a Bold Golf Lounge in Charleston

When Chris first reached out, he had big plans brewin, launching a Golf Simulator Lounge on Daniel Island, Charleston. (How fun is that?) He needed a custom branding design package and website that would make Par Paradise an unmistakable standout, plus some product design sprinkled in to round it all out.

His vision was clear from the start: bold, colorful, tropical, and zero clichés.
There would be no crossed golf clubs, no predictable, stuffy country club feel here.
He wanted something fresh, energetic, and, most importantly, fun!

Branding design package | Jen Gen Creative Co

Creating a brand that hits different

With Chris’s trust (and his crystal-clear direction), I got to work crafting a brand identity that felt every bit as cool as the space he was building.
And honestly? The first draft nailed it.

We went for a playful blod color palette, clean modern typefaces, and brand elements that hint at the golf theme without ever feeling super obvious. The vibe? Relaxed, welcoming, and just a little bit daring, exactly what Par Paradise is all about.

The full branding design package for Par Paradise included:

Typography pairings that balance modern style with approachability

A custom logo suite with sporty, stylish variations

A bold color palette that feels fresh and exciting

Brand patterns and accents perfect for merch, signage, and beyond

Hang tag design for Par Paradise | Jen Gen Creative
Merch and brand design package | Jen Gen Creative
branding design package | Jen Gen Creative Co

Building a Website That Feels Like an Invitation

Once the branding was locked in, we turned to the website. Designed to mirror the Par Paradise energy and get people excited to book their tee time (or just hang out and grab a drink).

We kept it clean, colorful, and super easy to navigate.
A few highlights:

  • Bold headers and playful layouts to keep the momentum high
  • Pops of color and texture that bring the brand personality to life
  • Mobile-first design to make it easy for guests on the go
  • Clear calls-to-action that encourage booking and exploration

This wasn’t about building just another golf website. It was about creating an experience, online and off.

Bold custom website design | Jen Gen Creative Co

Why Investing in a Branding Design Package Matters

Launching a new business comes with a million moving parts, but your brand should never be one of the stressful ones.
A strategic, custom branding design package makes it so much easier to hit the ground running with confidence, consistency, and major curb appeal.

When everything (from your website to your merch to your signage) feels cohesive and intentional, your customers notice. And they stick around.

Check out this bold site live > PS – Sound on, it’s a fun one!

Branding design package | Jen Gen Creative Co

Client Love

“I feel like I have established a brand and not just a business”

“I enjoyed the quality of the work and great communication, and many people have commented on the quality of the branding! I appreciated the time that went into the process, and I am extremely satisfied – I feel like I have established a brand and not just a business” – Chris | Par Paradise

Tropical logo design for Par Paradise | Jen Gen Creative Co

Ready to Launch Something That Turns Heads?

If you’re dreaming up a bold new business, or you’re ready to ditch the boring and finally have a brand that actually feels like you, let’s make it happen!
Whether it’s a hangout spot, a creative project, or something completely outside the box, I’m here to help you build a brand that’s unforgettable.

Let’s create a branding design package that’s every bit as bold as your vision.


Hit me up here!

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Branding & Web Design 

Establish or refresh your brand’s visual identity with entirely custom designs that grow your business.

Template Customization

Tailor your chosen Showit website template to serve your very own business style and goals.